Credit unions exist to serve people who might otherwise be left out. But too often, those same credit unions struggle to access the resources they need to grow.
That’s where we come in.
We’ve walked alongside small and mid-sized credit unions through CDFI certification consulting, grant writing support, and low-income designation (LID) guidance—helping them unlock capital, strengthen lending, and expand their reach into the communities that need them most.
Practical guidance from start to finish on applications, reporting, and sustainable strategies.
Unlock new opportunities to serve your members more fully.
Plans that grow your lending power while protecting your mission.
We help you build relationships that extend your reach and relevance.
For many Latino and Hispanic families, credit unions are trusted partners and community anchors. We help credit unions design strategies and services that meet members where they are, with dignity and opportunity at the center.
That includes guidance on ITIN lending programs, citizenship loans, and microbusiness support, as well as helping credit unions pursue certifications like Juntos Avanzamos that demonstrate trust, cultural relevance, and long-term commitment to Hispanic communities.
Through grant writing and support, we help with cultural competency, compliance for alternative identification, and community partnerships ensuring your programs are sustainable and impactful.
Credit unions weren’t started to be everything to everyone.
They were born out of communities that needed fair access to financial services. Neighbors and workers pooling resources, creating solutions, and carving out a niche where traditional institutions wouldn’t step in.
Today, the credit unions that thrive are the ones staying true to that spirit: serving with focus, identifying unmet needs, and building programs that meet members where they are. At YCUP, we walk with you through the process, help you design a strategy you can sustain, and ensure the dollars you access create the impact your members deserve.